Studies of the organoleptic properties of water, as well as its chemical and microbiological composition, give reason to call Switzerland a benchmark in maintaining the non-toxicity of natural resources. Water in this country has been elevated to the rank of a national treasure, and the obligation of all citizens to protect and conserve water is enshrined in the constitution.
The standard of purity
One of the most ancient places on the planet, which has become synonymous with pristine natural purity, are the Swiss Alps.
They are 770 million years old! The mountain glaciers and valleys that have survived to this day have naturally formed the most famous protected area in the world of clean air and the purest glacial water.
Special environment
Due to the location of the mountain range, air purity can be maintained at a very high leve – this is facilitated by pressure drops from high to low at the peaks and in the valleys. This effect, in turn, is enhanced by the evaporation of crystal clear glacial water in the atmosphere – this is favored by powerful waterfalls and stormy mountain currents. In addition, fresh green meadows and trees absorb more than half of the carbon dioxide from the atmosphere, hence the unique alpine fresh air, which is always transparent thanks to eternal snows.
Glacier water from the tops of the Swiss mountains, with its crystal clearness, softness and balanced mineral composition, surpasses drinking mineral water in all quality indicators.
A glacial meltwater molecule is saturated with light hydrogen, so it has a high dissolving power and has the ability to accelerate biochemical processes in the human body. Swiss glacial water flows through the mountains for 15 years. During this time, a natural filtration process takes place, which gives it an unusually soft and clean texture.
Cellular superiority
Water is enclosed in lecithin liposomes so that it can penetrate into the deeper layers of the skin and increase the moisturizing effect. Meltwater allows skin stimulation at the cellular level. When the cells are saturated with oxygen and nutrients, it improves metabolism, because it has the highest antioxidant potential and restores the energy of skin cells.
Switzerland's wealth of natural resources creates great opportunities to incorporate unique natural ingredients into cosmetic formulas. Meltwater has an ideal ratio of trace elements in its composition and has greater bioavailability as the size of the meltwater molecules completely fits the diameter of the cell membrane opening.